GWCG was created for companies who’ve just secured funding—and suddenly realize how much they don’t have figured out.
We step in when speed matters, but mistakes are expensive. When executive alignment is shaky. When marketing can’t afford to be disconnected from revenue anymore.
Led by Ghenn Weeks, a seasoned growth strategist and fractional CMO with over 25 years in private equity-backed environments, GWCG delivers clarity, capability, and tools that empower leadership to scale—without the usual noise.
We believe in frameworks, not fads.
In capability building, not codependence.
In insight over endless ideation.
You won’t get buzzwords here. You’ll get infrastructure. You’ll get decisions made faster, with fewer regrets. You’ll get a partner who’s seen this movie—and knows how to rewrite the ending.
Ghenn Weeks is the strategist high-performing companies call when growth gets complicated. Her background includes:
Fractional CMO and Growth Consultant across B2B and B2C
Former agency founder with a track record in digital since 1999
Trusted advisor to private equity firms and scaling executives
Over 650+ strategic tools and playbooks used by leaders around the globe
She brings a rare mix of commercial discipline, operational empathy, and brand clarity to every engagement.
After years of watching companies struggle post-funding—not because they lacked vision, but because they lacked alignment—I created GWCG to fill that gap.
This work is personal. I’ve spent most of my career inside rooms where growth decisions are made under pressure.
I know how lonely it can feel at the top, and how hard it is to find advisors who get both the numbers and the nuance.
— Ghenn Weeks Founder, GWCG Fractional CMO | Post-Funding Growth & Scaling Expert.