Stagnant growth and falling behind competitors can be a serious issue. By addressing these challenges with the right strategies, you can turn your business around and achieve your growth dreams.
In 1999, Ghennipher Weeks began her journey in digital marketing. She started with website design and managed ad campaigns for local businesses. By 2001, she shifted her focus to the world of SEO, diving deep into the techniques of Search Engine Optimization.
She quickly realized the strong connection between SEO and a positive customer experience. Taking on the role of a Conversion Expert, Ghennipher’s strategies aimed not just at increasing website traffic, but also at improving the customer’s journey. This meant better conversions, increased subscription rates, and more sales. Her expertise played a key role in the growth of big companies like ICE.com, HP, and Overstock.
Ghennipher has been a regular speaker at SEO conferences, such as PubCon and SES. She also wrote a Digital Strategy column for ClickZ, sharing her thoughts on the changing digital landscape.
Later, she moved into consulting, helping startups secure venture capital funding. She offered advice on perfecting their pitches and understanding the investment world. For the past seven years, Ghennipher has been working as a Fractional (interim) Chief Marketing Officer (CMO) for new businesses. In this role, she’s been guiding startups through market challenges and helping them grow strategically.
If you’re wondering whether your startup could benefit from a Fractional CMO like Ghennipher, click the button below.
Personalization is the key to driving engagement and growth. ID RESOLUTION embodies the mantra: “Understand me, and I’ll trust you with my purchase.” Our platform uncovers information about your website visitors, providing the springboard for meaningful communication, authentic connections, and, ultimately, conversion.
The buying journey is intricate and dynamic, filled with countless meandering paths. While this may seem overwhelming, these unique pathways leave behind valuable ‘Digital Footprints’ – and with INTENT, you have the power to discern and navigate them.
Get our monthly newsletter to help you improve your performance in specific digital marketing areas. We delve deeply into meaningful subjects that won’t be a waste of your time.
The Ghenn Weeks Consulting Group, powered by Demand Metric, provides expert consulting, training, and tools to help businesses excel at in-house marketing. Let’s work together to reach your full potential and achieve your goals.
© Copyright 2024, All Rights Reserved. The Ghenn Weeks Consulting Group